Tuesday, March 11, 2014

The Impact of Media in Learning by Shenica Bridges-Mathieu


Introduction

In the mid 1990’s the world as we knew it changed with the major introduction of the internet.  Anyone who is less than 22 years old has grown up with technology screaming at them from ear to ear.  No one under the age of 25 is immune.  The question is, why has it taken so long for the world of education to catch up to the thought processes of young minds?  Essentially, the roles have reversed, flipped and gone off of course and it is up to teachers to embrace the change or face extinction.  More teachers need to realize that instructional media has a positive impact on student learning in the 21st Century when used correctly. 

Body

Before the debate begins, some history needs to be explored.  Over the past few decades, scholars have been pondering the role of the media or instructional technology in the classroom.  Two educational leaders have been instrumental in fueling the debate – Clark and Kozma.  The story of Clark versus Kozma represents two extremes.  On one hand, Clark believes that media will never influence learning.   Then on the other hand, Kozma believes that at some point in time media will influence learning.  The author of this paper believes that the truth is somewhere in the middle because the teacher needs to be factored into the equation.    The arguments of Clark and Kozma are still relevant today when you look at scholars like Todd Oppenheimer who discusses the fact that people have been trying to improve education with media for over 100 years but still there have been no major changes in learning.  He goes on to state “Since personal computers and the Internet first arrived in classrooms, in the early 1990s, schools have spent approximately $100 billion on technology,” and alludes that the results show a steady decline in learning (2009, February 4).  Thus, Oppenheimer is more of a student of Clark than Kozma. 

 Koza’s theory would pan better with Sweller’s cognitive load theory because it deals with attention, processing, and schema development.  This theory supports the argument that quality e-learning and instructional design are essential to maximizing the use of our working memory.   Mayer’s cognitive theory of multimedia learning support this even more by explaining that students need a multi-sensory approach to learning, and this is best done through instructional technology.   Using a multi-media approach will help working memory, and increase cognitive load, so the theories of Sweller and Mayer may be used to resolve the Clark versus Kozma debate by proving that assistive technology via instructional media may be the breakthrough to closing the educational divide.  Case in point, there is a huge push for STEM (Science, Technology, Engineering, and Math) in education in Georgia Schools and on a National Level because out national NAEP test scores are low as compared to other countries.   One way that is presented to solve this problem is by increasing the use of effective and relevant technology.  Involving media in the learning process will help to accomplish these goals. In Keeping Track, researcher Jeannie Oakes (1985) says, "We can be quite certain that the deficiencies of slower students are not more easily remediated when they are grouped together" (p. 12).  Allowing a STEM based curriculum can help educational gaps and tracking.  For example, one of the top schools in Georgia is one of the name STEM certified schools in this state; The Gwinnett school of Mathematics, Science, and Technology (GSMST) is its name, and it allows all levels and types of learner’s entry.  Unlike some of its STEM certified counterparts, there is no discrimination with test scores or past success of failures as a barrier for admission.  Instead, there is a high level of expectation for the student going forward.  The school has a deep focus on appealing to the students via extended block scheduling, class combinations like physics and technology integrating into a mega class, “a state of the art music and recording studio and broadcast video engineering space, and even high tech equipment that will allow teachers to conduct literary discussions as far away as Mexico.” (STEM School, nd)

Conclusion

In summary, 21st Century teachers of diverse learners must use a broad range of strategies that include instructional technology. “Some children may be global thinkers; others, more analytical. Some children may learn best from lecture and reading; others, through manipulatives and other hands-on experiences. Some children may thrive on competition; others may achieve far more in cooperative groups.” (Cole, 2008).  With this being said, the debate of whether media has a positive or negative experience in a child’s life is conquered in this paper because the evidence presented has proven that the influence of instructional media in education is more positive than negative.

References

Clark, R. E. (1994). Media will never influence learning. Educational Technology Research and Development, 42(2), 21-29. doi: 10.1007/BF02299088

Cole, R. (2008). Educating Everybody's Children: We Know What Works—And What Doesn't. In Educating everybody's children: Diverse teaching strategies for diverse learners revised and expanded 2nd edition. Retrieved March 9, 2014, from http://www.ascd.org/publications/books/107003/chapters/Educating-Everybody's-Children@-We-Know-What-Works%E2%80%94And-What-Doesn't.aspx

Instructional Technology. (n.d.). : Research Related to Clark vs. Kozma Media Debate. Retrieved from http://reedintechnology.blogspot.com/2009/02/research-related-to-clark-vs-kozma.html

STEM SCHOOLS. (n.d.). Georgia STEM. Retrieved March 9, 2014, from http://stemgeorgia.org/schools/stem-schools/

Sweller, J. (2010). Element Interactivity and Intrinsic, Extraneous, and Germane Cognitive Load. Educational Psychology Review, 22(2, Cognitive Load Theory: New Conceptualizations, Specifications, and Integrated Research Perspectives), 123-138. Retrieved March 09, 2014, from http://www.jstor.org/stable/10.2307/23364125?ref=search-gateway:5b24a5dfaeeafa35208d10022e4806a4

Technology not the panacea for education. (2009, February 4). SFGate. Retrieved March 9, 2014, from http://www.sfgate.com/education/article/Technology-not-the-panacea-for-education-3173636.php


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